WildTangent today announced Internet of Things (IoT) enhancements for Application Management Platform (AMP) to assist device manufacturers (OEMs) and mobile operators with their mobile device strategies.

Enabled by AMP, these enhancements allow devices from OEMs and mobile operators to alert their mobile users about the presence of connected devices around them. For instance, when consumers first set-up a mobile device and connect to a home Wi-Fi network, AMP discovers IoT devices and presents users with their accompanying apps, including wearables and appliances.

“With the explosion of connected devices hitting the marketplace now and in the coming years, mobile devices will become the center of the Internet of Things ecosystem,” said Matt Shea, Executive Vice President at WildTangent. “AMP helps mobile users connect their most important devices, surface relevant new offerings and advance the mobile experience.”

AMP for OEMs and mobile operators is available worldwide. For more information, please visit www.wildtangent.com/amp. WildTangent is exhibiting at Mobile World Congress this week in Barcelona — Hall 8.1 (App Planet), stand 8.1 I 13.

About AMP:
WildTangent’s AMP, a configurable set of cloud-based services for Android device manufacturers (OEMs) and mobile operators, helps streamline their app installation processes and generate new revenue. AMP shifts app distribution from the traditional factory preload processes to dynamic app loading at setup, sending apps more quickly and reducing unnecessary business costs.

About WildTangent (www.wildtangent.com/corporate)
With over 20 billion apps delivered, WildTangent is the leading worldwide, cross-device technology company focused on the distribution and monetization of mobile, social and online apps. The company builds mobile apps and operates a digital advertising platform and entertainment services. The company’s latest offering, Application Platform Management (AMP), dramatically simplifies the app management process for device manufacturers and mobile operators. Companies that use WildTangent technology for their devices include AT&T, T-Mobile, Hewlett-Packard, Samsung, and ACER.


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